BAFA | Company Profile

About us : A premium decor brand like none other, BAFA combines luxury with authenticity and artistry. Designed at the hands of our expert in-house artisans, using traditional as well as contemporary techniques. Our exclusive range of ethically handcrafted products boast of the variety we proudly represent and showcases the talent we nurture. With an aim to revive and sustain ancient art forms and processes, every product at BAFA goes through a complete cycle right from design ideation to product creation, reflecting the ethos and aesthetics of BAFA as a brand. At BAFA we never put a pause on creativity and enjoy creating products that depict the modernity of thought and intricacy of various artforms.

Our Story :Awakened from the rubble of diminishing artistic traditions, BAFA was indeed many years in the making. Mrs Juhi Nagpal, the brainchild of BAFA, an incredible artist herself, dabbled through several artistic set ups. Starting out with establishing Hast Kriti, Juhi Art and Crafts and later, Juhi Interiors, her strong urge to make the artistic-scape larger than life, drove her to bring BAFA into being. A first of its kind platform which was created for artists and by them.

After starting out singularly in 2002, BAFA saw the light of the day in early 2019. Home to the thought of revolutionsing Indian artforms and creating a global footprint, this community’s purpose was to evolve self and others through the medium of art. Breathing life into the dying artforms and tweaking contemporary forms to make something stellar, is what drives this community forward through its workshops and collections.

A collective of artists pan India, who are adept with different styles in art, today BAFA is empowering the youth to paint their tomorrows. Making the lower stratas employable and honing their art skills, is another mission which makes BAFA swell with pride. Products which are handmade by artisans at BAFA FActory, are a true symbol of meticulous creations crafted with utmost devotion. Therefore, each piece in the BAFA collection has a story of a glorious identity.

After a run of two decades in the art field, Mrs Juhi Nagpal believes that it is the passion for traditional art forms which drives to pave a way forward for artisans and vigilance of zero compromise on materials or teaching, that makes BAFA Factory what it is. Every product brings to life lost art forms that speak volumes about our cultural heritage and artistry, thus preserving their legacy. Afterall, it can be said, BAFA Factory is where tradition meets modernity and heritage finds a home, so that generations can enjoy the exquisite splendour of art in true sense and discover themselves through it.